2019 Keqiao Fashion Week (A/W) sparkled the capital city of textile
Oct 14, 2019 ｜ by CT
2019 Keqiao Fashion Week (A/W) officially kicked off on September 26th in Keqiao, Shaoxing city, Zhejiang province. Guided by China National Textile and Apparel Council, this edition is sponsored by the People’s Government of Keqiao District, Shaoxing City, and jointly organized by China Textile Information Center, China Textiles Development Center, and the Development and Construction Management Center of China Textile City Central Business District in Keqiao District, Shaoxing City, Zhejiang Xingchuan Culture Media Co., Ltd.
Taking “2020/21 A/W Fabrics China Trends” released by China Textile Information Center and China Textiles Development Center as a design concept, “Keqiao Fashion Trends Release” integrated different corporate culture and product styles of Chidoo Holdings Group Co., Ltd., YA'S-TEX® (Shaoxing Yangshi Textile Co., Ltd.), and Zhejiang MATSUI Textile Co., Ltd, presenting a visual feast that fashion trends drive the industrial chain cooperation from the perspectives of fashion, technology, and sustainability respectively.
75 fabrics from the three companies mentioned above were used, bringing a lot of creative inspiration and fresh ideas to the designers who also made a wonderful interpretation to the products from the three brands that fit the season trends from different themes and styles.
In the aspect of Fashion, the suede fabric of Chidoo Holding Group Co., Ltd. presented a unique fashion charm under the whimsy of designer Wang Yutao. In the theme of Technology, YA'S-TEX® teamed up with Rico, a designer engaged in the outdoor industry for a long time, to present avant-garde design that combines technology with trend elements. In terms of Sustainability, Zhejiang MATSUI Textile Co., Ltd. and designer Li Kun brought a fresh and environmentally friendly style.
Chidoo Holding Group Co., Ltd.
Keqiao’s huge enterprise group in terms of textile manufacturing, commerce and trade, and design is the main force indispensable for Keqiao to achieve “fashion transformation”. Under the support of Keqiao District Government’s annual policy support fund, “Keqiao Fashion Week” platform has a stronger driving force for innovation. The textile enterprises in Keqiao have also responded with innovation, creating new brands and striving for fashion.
YA'S-TEX®
Since 2015, Keqiao Fashion Week has been successfully held for six consecutive years. The attraction is getting more and more; the influence is getting bigger and bigger; the industry is getting stronger and stronger; and it has gradually moved from a regional fashion event to a national and international one. As a high-quality platform for integrated innovation, Keqiao Fashion Week is not only a key step to enhance the industrial level and promote industrial transformation, but also an important part of building an ecological system of fashion and creative industries and building an international textile capital in the new era.
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